Lifecycle & Email Marketing Manager
- Salary not listed
- Posted yesterday · via Workew
Build and optimize email campaigns to drive customer lifecycle engagement
Fresh Prints’ email channel is their oldest and highest-potential channel, yet underleveraged despite a strong technical foundation. The role focuses on building and optimizing email campaigns to improve customer lifecycle engagement. You will work to unlock the channel’s potential by creating targeted, data-informed email strategies.
Why This Role?
Work on the company’s oldest and highest-potential marketing channel with strong technical foundation already in place
Key Responsibilities
- Build and optimize email campaigns for customer lifecycle stages
- Analyze email performance to improve engagement and conversion
- Develop targeted email strategies based on customer behavior
- Collaborate with team to align email efforts with broader marketing goals
- Test and refine email content and timing for better results
Requirements
- Experience in email marketing and lifecycle management
- Proficiency with email marketing platforms and tools
- Strong analytical skills to interpret campaign performance
- Ability to create engaging email content and strategies
- Experience working in a remote, fast-paced environment
Required Skills
Indonesia Context
- Working Hours Overlap:
- Flexible — work your own hours
View Original Description from WorkewShow more
Original description from Workew
Fresh Prints’ email channel is our oldest and highest-potential channel — and the one we’ve leveraged the least. We’ve built a strong technical foundation, but we’re missing the…
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