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Senior Product Marketing Manager

Develop messaging architecture and positioning for Astro's data orchestration platform

As a Senior Product Marketing Manager at Astronomer, you will own messaging, positioning, and sales narrative for Astro's data orchestration capabilities. You'll create messaging architecture, competitive battlecards, and sales enablement materials that translate complex technical features into practitioner-focused content. Working directly with product, marketing, and sales leadership, you'll help position Astro as the trusted infrastructure ...

Why This Role?

Direct access to product and marketing leadership with ownership of high-impact messaging for enterprise data infrastructure

Key Responsibilities

  • Create messaging architecture, category-level positioning, and feature-level guides for Astro's platform
  • Develop and maintain competitive battlecards using win/loss analysis and real deal signals
  • Build sales enablement materials including elevator pitches, objection handling, and practitioner decks
  • Coordinate with product marketing team on competitive intelligence and solutions-level narratives
  • Translate complex technical capabilities into content that moves deals and earns practitioner credibility

Requirements

  • Experience in product marketing for technical or enterprise software products
  • Ability to develop messaging and positioning for complex data infrastructure platforms
  • Skills in creating competitive intelligence and sales enablement content
  • Experience collaborating with product, marketing, and sales teams
  • Strong communication skills to translate technical concepts into market-facing narratives

Required Skills

product-marketingcompetitive-analysissales-enablementtechnical-communicationstrategic-planningproduct marketingmessaging and positioningcompetitive intelligencesales enablementtechnical communicationcross-functional collaboration

Keywords

product marketing managerdata orchestrationApache Airflowenterprise softwareB2B marketingtechnical positioning
View Original Description from Ashby Job Boards

Original description from Ashby Job Boards

Astronomer empowers data teams to bring mission-critical software, analytics, and AI to life and is the company behind Astro, the industry-leading unified DataOps platform powered by Apache Airflow®. Astro accelerates building reliable data products that unlock insights, unleash AI value, and powers data-driven applications. Trusted by more than 800 of the world's leading enterprises, Astronomer lets businesses do more with their data. To learn more, visit www.astronomer.io http://www.astronomer.io. SENIOR PRODUCT MARKETING MANAGER Astronomer — Preferred NYC Area / Hybrid Office     Data engineering is shifting. Teams are moving from hand-writing and maintaining every pipeline to a world where agents write, monitor, and increasingly self-correct large parts of that work. None of that works without a reliable way to move, transform, and govern the data those agents depend on, which is exactly the layer Apache Airflow owns. As AI moves from pilot to production, orchestration stops being plumbing and becomes the infrastructure that determines whether agentic systems can be trusted with real work. We're looking for a Senior Product Marketing Manager to own the messaging, positioning, and sales narrative for the side of Astro where that trust gets built. This is a high-craft, high-impact role, that reports directly into marketing leadership. You'll work directly with product leadership, marketing, and sales to translate complex technical capabilities into content that actually moves deals and earns practitioner credibility. You'll join a small, senior product marketing team where ownership is divided across Astro's portfolio. You'll have a defined lane of your own and coordinate with the rest of the team on cross-cutting work like competitive intelligence, solutions-level narratives and event support. Ownership here is real, but not rigid, as product investment shifts, coverage across the team may evolve. WHAT YOU GET TO DO - Messaging and positioning. Create the messaging architecture, category-level positioning, and feature-level guides for your area, and the story that connects it. - Competitive intelligence. Develop and maintain competitive battlecards, informed by win/loss analysis and real deal signals, that give sales what they need to win in the field. - Sales enablement. Educate sales on the narrative and equip them to sell it through elevator pitches, objection handling, and practitioner and economic buyer decks that hold up in the room. - Product launches. Execute the GTM motion for launches in your area and define what success looks like at each stage, from early access through general availability, social-first and momentum-driven rather than one-size-fits-all. - Practitioner and economic buyer narrative. Produce content that speaks with credibility to skeptical data engineers and resonates just as strongly with the CIOs and VPs of Data betting on AI infrastructure. WHAT YOU BRING THE ROLE - 5+ years in product marketing, with at least 2 in a technical B2B SaaS or infrastructure company - A self-starter who can identify and prioritize their own work with little oversight - Experience marketing to both technical practitioners (data engineers, platform engineers) and economic buyers (VP/Dir of Data, CTO) - Experience with competitive positioning: building battlecards, conducting win/loss analysis, synthesizing signals from sales and market data - Comfort working cross-functionally with product, sales, and demand gen; ability to influence without authority - Ability to make the complex simple without making it wrong BONUS POINTS IF YOU HAVE - Background in data infrastructure, developer tooling, or cloud/platform products - Familiarity with Apache Airflow, dbt, Databricks, Snowflake - An understanding of the dynamics between an open-source project and the commercial company built around it     At Astronomer, we value diversity. We are an equal opportunity employer: we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Salary Context

Similar Engineering roles on LokerDollar pay around $215k/yr (range $19.575k–2745.996k/yr, n=427 active listings).

Hiring at Astronomer

Astronomer has 12 other active roles on LokerDollar and has been hiring here since Jul 2, 2026 — across Engineering, Product.

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Company
Astronomer
Source
Ashby Job Boards
Job Type
full time
Location
Remote
Category
Seniority
senior
Posted
Jul 9, 2026

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This role is based in Remote. See the listing for remote/onsite details.
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This is a full time position.
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