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Senior CRM Manager

  • Salary not listed
  • Remote-friendly · fits your timezone
  • Posted today · via We Work Remotely

Generate CRM hypotheses from data and journey maps to boost retention

The Senior CRM Manager will generate hypotheses based on analytical data, customer journey maps, and key business metrics. They will create business specifications with measured potential effects and launch experiments using CRM channels like email, push, SMS, and on-product tools such as pop-ups and banners. The role involves analyzing experiment results and taking ownership of high-impact CRM initiatives like increasing retention of high ARP...

Why This Role?

Two-time 'Great Place to Work' winner (USA & Japan, 2024–2025) and Top-5 Company for Work-From-Anywhere Jobs (FlexJobs, 2025)

Key Responsibilities

  • Generate hypotheses using analytical data, customer journey maps, and key business metrics
  • Create business specifications with measured potential business effects
  • Launch experiments via email, app/web push, SMS, pop-ups, banners, and chats
  • Analyze results of conducted CRM experiments
  • Take ownership of CRM initiatives such as increasing retention of high ARPPU clients or preventing churn
  • Interact with stakeholders including product, UX, development, and data teams

Requirements

  • Experience with CRM/CDP systems
  • Proficiency in HTML, Google Sheets/Excel, Jira/Confluence
  • Experience with any BI systems
  • Understanding of CRM metrics: OR, CR, CTOR, retention, churn, unsub rate
  • Knowledge of business metrics: revenue, ARPPU, LTV
  • Strong command of Russian and English (B2+)

Required Skills

crmdata-analysisexperimentationstakeholder-managementsqlCRM managementdata analysisstakeholder communicationbusiness metricschannel optimization

Indonesia Context

Working Hours Overlap:
Flexible — work your own hours
See remote (USD) vs local pay →
View Original Description from WeWorkRemotelyShow more

Original description from WeWorkRemotely

Headquarters: Serbia / Georgia / Cyprus / Armenia URL: http://socialdiscoverygroup.com Social Discovery Group (SDG) is a group of social discovery companies. SDG solves the problems of loneliness, isolation, and disconnection - transforming virtual intimacy into the new normal. SDG’s products redefine the way people interact and connect with one another. Our portfolio includes social entertainment platforms designed to connect people online across different cultures and regions of the world. We bring together a team of like-minded people and IT professionals who specialize in creating and developing globally impactful social discovery products. Our international team of digital nomads works remotely from all over the world. We’re proud to be a two-time “Great Place to Work” winner (USA & Japan, 2024–2025) and a Top-5 Company for Work-From-Anywhere Jobs (FlexJobs, 2025). We are looking for a Senior CRM Manager to join our team! Your main tasks will be: Generate hypotheses based on analytical data, customer journey maps (CJM), key business metrics, and lifecycle and loyalty metrics. Create business specifications with measured potential business effects. Launch experiments using classic CRM channels (email, app/web push, SMS) and on-product channels (pop-ups, banners, chats, etc.). Analyze the results of the conducted experiments. Taking ownership of one of the business's most valuable CRM initiatives (increasing retention of high ARPPU clients, preventing churn, etc.). Proactively interact with key stakeholders, product managers, UX teams, development teams, and data analysts. Initiating improvements to processes and products, launching new channels, and using unusual mechanics to achieve business goals. We expect from you: Experienced with CRM/CDP Systems, HTML, Google Sheets / Excel, Jira / Confluence, Any BI-systems Understanding the main CRM metrics: OR, CR, CTOR, retention rate, churn rate, unsub rate etc. High level of knowledge and experience working with key business metrics: revenue, ARPPU, LTV etc. Strong command of both Russian and English (B2+) is a must. Experience with SQL would be a plus What do we offer: REMOTE OPPORTUNITY to work full-time; The initial pay level or pay range for this role will be shared with candidates during the recruitment process and before the commencement of employment; Vacation 28 calendar days per year; 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave; Bonuses up to $5000 for recommending successful applicants for positions in the company; 50% payment for professional training, international conferences, and meetings; Corporate discount for English lessons; Health benefits. According to the paychecks, if you are not eligible for corporate medical insurance, the company will compensate you with up to $ 1,000 gross per year per employee. This can be spent on self-purchase of health insurance or on doctor’s fees for yourself and close relatives (spouse, children); Workplace organization. The company provides all employees with an equipped workplace and all the necessary equipment (table, armchair, wifi, etc.) in our offices or co-working locations. In the other locations, the company provides reimbursement of workplace costs up to $ 1000 gross once every 3 years, according to the paychecks. This money can be spent on the rent of the co-working room, on equipping the working place at home (desk, chair, Internet, etc.) during those 3 years; Internal gamified gratitude system: receive bonuses from colleagues and exchange them for our merchandise, team building activities, massage certificates, etc. Sounds good? Join us now! To apply: https://weworkremotely.com/remote-jobs/social-discovery-group-senior-crm-manager

Salary Context

Similar Data & Analytics roles on LokerDollar pay around $195k/yr (range $39.5k–340k/yr, n=78 active listings).

Hiring at Social Discovery Group

Social Discovery Group has 5 other active roles on LokerDollar and has been hiring here since Aug 22, 2026 — across Data & Analytics, Engineering.

View all Social Discovery Group openings →

Market context

  • UNKNOWNThis listing states no pay. Role median is $195,000/year (n=78 pay-disclosing listings).
  • VERIFIEDSocial Discovery Group: 8 postings in the last 3 months, 8 all-time on LokerDollar.
  • VERIFIEDCompany first seen Aug 22, 2026.
  • VERIFIEDThis listing first seen Oct 19, 2026.
  • VERIFIEDLast verified live Oct 19, 2026.

Not quite right? Similar roles hiring now

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Opens on We Work Remotely — you may need 1–2 more clicks to reach the real application.

Remote-friendly · fits your timezone
Job Type
full time
Location
Remote · Limassol, Cyprus
Seniority
senior
PostedNewNew & verified
Oct 19, 2026

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Frequently asked questions

Is Senior CRM Manager at Social Discovery Group a remote job?
Yes. Senior CRM Manager at Social Discovery Group is a fully remote role open to candidates worldwide.
What type of employment is Senior CRM Manager at Social Discovery Group?
This is a full time position.
How do I apply?
Click the "Apply" button on this page to go to the official application at Social Discovery Group.

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