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Marketing Manager
- Salary not listed
- Remote-friendly · fits your timezone
- Posted 3 weeks ago · via Workable
Build a repeatable demand engine for qualified inbound enquiry in Indonesia B2B services
As the first Marketing Manager at IBMC, you will build a repeatable demand engine to turn qualified inbound enquiry into a reliable pipeline source. You will define demand generation strategy, positioning, and messaging for foreign companies entering Indonesia, while owning content creation, digital presence, lead qualification, and marketing measurement. You will work closely with business development to handover qualified leads and establish...
Why This Role?
Set the marketing strategy from scratch as the first hire with no existing function to inherit
Key Responsibilities
- Define demand generation strategy including target segments, channels, and qualified enquiry criteria for B2B services
- Develop positioning and messaging that differentiates IBMC from competitors and DIY entity setup
- Build and maintain a content engine demonstrating regulatory and operational expertise including labour law updates and market entry guidanc
- Own digital presence including website, SEO for high-intent search terms, and LinkedIn as the primary buyer channel
- Establish lead qualification and handover process to business development with sufficient context to act
- Establish marketing metrics and report on cost per qualified lead and pipeline contribution, not vanity metrics
Requirements
- Experience in B2B demand generation or marketing for professional services
- Ability to build marketing strategy and channels from scratch
- Experience creating content that demonstrates technical or regulatory expertise
- Proficiency in digital marketing tools including SEO, LinkedIn, and website management
- Experience in lead qualification and handover processes to sales or business development
- Strong analytical skills to establish metrics and report on marketing performance
Required Skills
marketing strategycontent creationseodigital marketinglead generationdemand generationB2B marketingcontent strategylead qualificationmarketing analytics
Indonesia Context
- Working Hours Overlap:
- Flexible — work your own hours
View Excerpt — Full Description at WorkableShow more
Read the full description at Workable
IBMC provides EOR, PEO, payroll, recruitment and compliance services to international companies operating in Indonesia. Our growth so far has come through referral, network and direct relationships.…
Salary Context
Similar Marketing roles on LokerDollar pay around $170k/yr (range $10.8k–400k/yr, n=293 active listings).
Hiring at IBMC
IBMC has 10 other active roles on LokerDollar and has been hiring here since Aug 17, 2026 — across Marketing, Data & Analytics, Engineering, Legal & Compliance.
- Freight and Business Analyst (UK Shift - Remote / Bali Hub)
- Growth Marketing Lead - Performance, CRM & SEO (Remote)
- Fullstack Digital Marketing Manager - Performance, CRM & SEO
Market context
- ESTIMATEEstimated pay is 7% below the role median of $170,000/year (n=293 pay-disclosing listings).
- VERIFIEDIBMC: 37 postings in the last 3 months, 37 all-time on LokerDollar.
- VERIFIEDCompany first seen Aug 17, 2026.
- VERIFIEDThis listing first seen Oct 8, 2026.
- VERIFIEDLast verified live Oct 8, 2026.
Not quite right? Similar roles hiring now
See all 4 similar →Frequently asked questions
- Is Marketing Manager at IBMC a remote job?
- Yes, this is a regional remote role (Asia-Pacific). Check the listing for location requirements.
- What type of employment is Marketing Manager at IBMC?
- This is a full time position.
- How do I apply?
- Click the "Apply" button on this page to go to the official application at IBMC.
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