Head of Growth
- Salary not listed
- Remote-friendly · fits your timezone
- Posted today · via Himalayas
Full Description
About the RoleLead growth across demand generation, product marketing, and sales enablement at an early-stage B2B software company focused on user-led growth. About the Role Lead growth across demand generation, product marketing, and sales enablement at an early-stage B2B software company focused on user-led growth. Reporting to the CEO, you will own the funnel from campaign strategy through closed-won and build the systems that help the business scale. What You'll Do Plan and run integrated campaigns for product launches, category moments, and company announcements. Build and optimize demand generation across paid, owned, and earned channels, tracking impact through closed-won. Run a flagship industry awards program and activate community opportunities for distribution and brand building. Develop a micro-influencer program with industry practitioners, investors, and software operators. Build growth workflows, integrations, and AI-assisted processes connecting HubSpot, product data, and marketing channels. Set up reporting to show what drives results from first touch to closed-won. Use Claude or similar AI tools to reduce manual work and document workflows for team reuse. Develop product positioning, launch plans, customer communications, website updates, and sales enablement materials. What We're Looking For Six to eight years of experience in a high-growth environment, ideally B2B software, with ownership of growth, content, or demand generation. A track record of demand generation or content programs that generate measurable pipeline, ideally in an early-stage company. Technical fluency with marketing automation, analytics, data, CMS platforms such as Framer or Webflow, and the ability to work effectively with engineering. Hands-on experience with Claude or similar AI tools, including workflow features such as skills and plugins. Experience with product-led, referral, or word-of-mouth growth, plus SEO or GEO. Strong English writing, sound design judgment, and an organized, autonomous working style. Location Remote, with required availability within three hours of the Central European Time zone. Originally posted on Himalayas
Why This Role?
Kamu akan bekerja di perusahaan B2B software yang fokus pada pertumbuhan yang dipimpin pengguna, dengan kesempatan untuk mengembangkan strategi pertumbuhan yang
Key Responsibilities
- Rencanakan dan jalankan kampanye terintegrasi untuk peluncuran produk, momen kategori, dan pengumuman perusahaan.
- Bangun dan optimalkan generasi permintaan melalui saluran bayar, milik, dan tercapai, melacak dampaknya hingga transaksi tertutup.
- Jalankan program penghargaan industri utama dan aktivasi komunitas untuk distribusi dan pembangunan merek.
- Bangun program mikro-influencer dengan praktisioner industri, investor, dan operator software.
- Bangun alur kerja pertumbuhan, integrasi, dan proses yang dibantu AI yang menghubungkan HubSpot, data produk, dan saluran pemasaran.
- Atur laporan untuk menunjukkan apa yang mendorong hasil dari sentuhan pertama hingga transaksi tertutup.
Requirements
- Pernah bekerja di lingkungan pertumbuhan tinggi, idealnya di B2B software, dengan pengalaman memimpin pertumbuhan, konten, atau generasi per
- Memiliki catatan generasi permintaan atau program konten yang menghasilkan pipa yang dapat diukur, idealnya di perusahaan awal.
- Memiliki kemampuan teknis dengan otomatisasi pemasaran, analitik, data, dan platform CMS seperti Framer atau Webflow.
- Pernah menggunakan Claude atau alat AI serupa, termasuk fitur alur kerja seperti keterampilan dan plugin.
- Pernah bekerja dengan pertumbuhan yang dipimpin produk, referensi, atau mulut ke mulut, serta SEO atau GEO.
- Memiliki penulisan bahasa Inggris yang kuat, keputusan desain yang baik, dan gaya kerja yang terorganisir dan mandiri.
Required Skills
Indonesia Context
- Working Hours Overlap:
- Partial overlap with Jakarta hours
View Original Description from HimalayasShow more
Original description from Himalayas
About the RoleLead growth across demand generation, product marketing, and sales enablement at an early-stage B2B software company focused on user-led growth. About the Role Lead growth across demand generation, product marketing, and sales enablement at an early-stage B2B software company focused on user-led growth. Reporting to the CEO, you will own the funnel from campaign strategy through closed-won and build the systems that help the business scale. What You'll Do Plan and run integrated campaigns for product launches, category moments, and company announcements. Build and optimize demand generation across paid, owned, and earned channels, tracking impact through closed-won. Run a flagship industry awards program and activate community opportunities for distribution and brand building. Develop a micro-influencer program with industry practitioners, investors, and software operators. Build growth workflows, integrations, and AI-assisted processes connecting HubSpot, product data, and marketing channels. Set up reporting to show what drives results from first touch to closed-won. Use Claude or similar AI tools to reduce manual work and document workflows for team reuse. Develop product positioning, launch plans, customer communications, website updates, and sales enablement materials. What We're Looking For Six to eight years of experience in a high-growth environment, ideally B2B software, with ownership of growth, content, or demand generation. A track record of demand generation or content programs that generate measurable pipeline, ideally in an early-stage company. Technical fluency with marketing automation, analytics, data, CMS platforms such as Framer or Webflow, and the ability to work effectively with engineering. Hands-on experience with Claude or similar AI tools, including workflow features such as skills and plugins. Experience with product-led, referral, or word-of-mouth growth, plus SEO or GEO. Strong English writing, sound design judgment, and an organized, autonomous working style. Location Remote, with required availability within three hours of the Central European Time zone. Originally posted on Himalayas
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