Executive Editor of Audience and Digital Production
- Salary not listed
- Posted last month · via email
Build a cohesive digital production system for USA TODAY's newsroom
The Executive Editor will own and evolve the operating model for audience and digital production, bringing together digital content pillar teams, platform owners, and a 24/7 central digital production desk into a high-performing system. They will oversee a sophisticated organization spanning core editorial pillars, enterprise-level planning, and experts across web, apps, newsletters, video, social, and emerging platforms. This role ensures eve...
Why This Role?
Direct access to SVP of USA TODAY as a true peer and strategic partner shaping digital growth priorities
Key Responsibilities
- Own and evolve the operating model for audience and digital production
- Oversee a sophisticated organization spanning editorial pillars and platform experts
- Ensure major stories and franchises are executed with clarity, speed, and impact
- Drive growth in loyal users, repeat visitation, and engagement depth
- Design and refine workflows for data-informed, visually distinctive coverage
- Lead a disciplined culture of experimentation with formats and audience journeys
Requirements
- Visionary leadership in digital audience strategy
- Experience owning newsroom digital production across platforms
- Ability to build cohesive, high-performing systems across teams
- Expertise in enterprise-level planning and digital performance metrics
- Proven success in leading high-caliber editorial and production teams
- Experience integrating AI-assisted tools into daily production workflows
Required Skills
Indonesia Context
- Working Hours Overlap:
- Flexible — work your own hours
View Original Description from The MuseShow more
Original description from The Muse
USA TODAY Executive Editor of Audience and Digital Production Role summary USA TODAY is seeking a visionary, highly accomplished Executive Editor, Audience & Digital Production to serve as key driver of USA TODAY's digital audience strategy and the executive owner of newsroom digital production across platforms. In one of the most critical leadership roles in our organization, this editor will set the agenda for how USA TODAY's journalism is transformed into signature digital experiences that grow reach, deepen engagement, and build enduring reader loyalty. Reporting directly to the SVP of USA TODAY, the Executive Editor, Audience & Digital Production will own and evolve the operating model for audience and production bringing together dedicated digital content pillar teams, platform owners, and a 24/7 central digital production desk into a cohesive, high-performing system. They will oversee a sophisticated organization that spans our core editorial pillars, enterprise-level planning, and experts across web, apps, newsletters, video, social and emerging platforms, ensuring that every major story and franchise is executed with clarity, speed and impact. This executive will be accountable for portfolio-wide digital performance, including growth in loyal users, repeat visitation, engagement depth, and conversion into newsletters and other owned channels. They will work as a true peer and strategic partner to pillar leaders across News/Life, Opinion, Sports and Entertainment shaping digital growth priorities, championing big-bet projects, and making data-driven decisions about where, when and how USA TODAY shows up for its audiences. Central to the role is building a modern, scalable operating system for digital journalism. The Executive Editor will design and continuously refine workflows that make our coverage data-informed, visually distinctive and relentlessly aligned to USA TODAY's brand promise and enterprise priorities. They will lead a disciplined culture of experimentation standing up formal testing programs for formats, distribution strategies and audience journeys, and integrating responsible AI-assisted tools into daily production in ways that strengthen quality, speed and efficiency. As a senior newsroom executive, this editor will lead, inspire and develop a high-caliber team of managers, editors, producers and platform specialists. They will be expected to set a clear vision, translate it into concrete operating standards, and build an inclusive, performance-driven culture grounded in candor, coaching and accountability. This leader will ensure that audience insight, platform intelligence and journalistic ambition come together in a unified strategy. The ideal candidate will bring a track record of leading complex digital news operations at scale, deep fluency in audience analytics and platform dynamics, and a demonstrated ability to drive change in fast-moving environments. They will combine urgency and creativity with sound judgment and integrity and will be energized by the opportunity to build a flagship audience and digital production organization that positions USA TODAY to win the next decade of digital news. This role must be based out of Washington, DC or NYC. Responsibilities: Own the audience strategy across platforms Set and communicate the audience and distribution strategy for USA TODAY's digital portfolio, with a birds-eye view of business needs and growth targets. Ensure the structure intentionally integrates newsletters, social discovery, video/visuals distribution, search, and AI support across all pillars. Accountable for performance, KPIs, and division goals Monitor performance against key metrics (pageviews, unique visits, return visits, loyalty, platform growth) and be accountable for hitting audience and engagement goals. Close the loop between data and editorial decisions by ensuring platform owners and pod leads act on live analytics and audience insights. Leadership of the Compass operating
Salary Context
Similar Writing & Content roles on LokerDollar pay around $99.3k/yr (range $6.5k–220k/yr, n=70 active listings).
Hiring at USA TODAY Co.
USA TODAY Co. has 1 other active role on LokerDollar and has been hiring here since May 13, 2026 — across Writing & Content, Product.
View all USA TODAY Co. openings →Market context
- ESTIMATEEstimated pay is 59% above the role median of $99,250/year (n=70 pay-disclosing listings).
- VERIFIEDUSA TODAY Co.: 2 postings in the last 3 months, 12 all-time on LokerDollar.
- VERIFIEDCompany first seen May 13, 2026.
- VERIFIEDThis listing first seen Oct 3, 2026.
- VERIFIEDLast verified live Oct 3, 2026.
Not quite right? Similar roles hiring now
See all 5 similar →Openness not stated by employer — check the listing
Frequently asked questions
- Is Executive Editor of Audience and Digital Production at USA TODAY Co. a remote job?
- Yes, Executive Editor of Audience and Digital Production at USA TODAY Co. is remote, but the employer did not state which countries can apply. Check the listing before applying.
- What type of employment is Executive Editor of Audience and Digital Production at USA TODAY Co.?
- This is a full time position.
- How do I apply?
- Click the "Apply" button on this page to go to the official application at USA TODAY Co..
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