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Senior Product Manager, Consumer

Define an ambitious product roadmap for Plaid's consumer-facing Link product

As part of Plaid's first Consumer team, you will lead product development and execution for consumer-facing surfaces like Link, used by over half of US adults. You will define an ambitious vision and roadmap, drive prioritization and execution with cross-functional teams, and identify opportunities through consumer feedback and data analysis. This role operates in a startup-like environment focused on high ownership, velocity, and measurable i...

Why This Role?

Lead product development for Plaid's flagship Link product used by over half of US adults

Key Responsibilities

  • Define an ambitious product vision and roadmap aligned with quarterly and half-year goals
  • Drive prioritization and execution of product features through build, measure, iterate cycles
  • Identify product opportunities by analyzing consumer feedback and data dashboards
  • Partner with cross-functional teams including design, research, data science, legal, and compliance
  • Communicate complex product concepts clearly to broad audiences to drive decisions
  • Develop clear perspectives in ambiguous areas through scrappy, data-informed problem solving

Requirements

  • Proven track record launching large consumer-facing features that drove meaningful outcomes at B2C companies
  • Experience starting with consumer problems and maintaining a high bar for consumer experience
  • Ability to use data to make strategic product decisions
  • Skill in communicating complex concepts succinctly to drive decisions across teams
  • Experience driving roadmap and prioritization exercises with clear impact from decisions
  • Thrives in high-ownership, high-velocity cultures and speaks up regardless of level

Required Skills

product managementroadmap planningdata analysiscross-functional collaborationconsumer experienceproduct strategyroadmappingconsumer insightsdata-driven decision makingcross-functional leadershipexecution
View Original Description from Ashby Job Boards

Original description from Ashby Job Boards

We believe that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Seattle, Washington D.C., Raleigh, London, and Amsterdam. Plaid’s Consumer team owns all of Plaid’s consumer facing surfaces. This includes Link, Plaid’s flagship product, which has been used by over half of all US adults to share their information safely and securely with financial applications. Link drives the vast majority of Plaid’s revenue. We’re also working on some exciting, 0-1 consumer initiatives. Both areas are top business priorities. As part of Plaid’s first Consumer team, you will lead product development and execution within a startup-like environment at Plaid.   Responsibilities - Define an ambitious vision / roadmap, sign up for quarterly / half year goals, and partner with the cross-functional team to hit them - Drive prioritization and execution (build, measure, iterate) - Identify opportunities through consumer feedback and staying close to our data / dashboards - Partner with cross-functional team (design, research, data science, legal, and compliance) to do all of the above   Qualifications - You have successfully launched large consumer facing features driving meaningful outcomes at B2C companies - You start with the consumer problem and have held a high bar for consumer experience - You naturally gravitate towards using data to make strategic decisions - You have communicated complex concepts succinctly for broad audiences to drive decisions - You have driven roadmap and prioritization exercises and driven clear impact through your decisions - You thrive in a culture of high ownership, velocity, and throughput, and speak your mind regardless of level - You have a track record of scrappily developing clear perspectives in areas of ambiguity   Nice to have - Experience building anti-fraud or ML-driven products Our mission at Plaid is to unlock financial freedom for everyone. To support that mission, we seek to build a diverse team of driven individuals who care deeply about making the financial ecosystem more equitable. We recognize that strong qualifications can come from both prior work experiences and lived experiences. We encourage you to apply to a role even if your experience doesn't fully match the job description. We are always looking for team members that will bring something unique to Plaid! Plaid is proud to be an equal opportunity employer and values diversity at our company. We do not discriminate based on race, color, national origin, ethnicity, religion or religious belief, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, military or veteran status, disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local laws. Plaid is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance with your application or interviews due to a disability, please let us know at accommodations@plaid.com. Please review our Candidate Privacy Notice here https://plaid.com/legal/#candidate-privacy-notice. Additional compensation in the form(s) of equity and/or commission are dependent on the position offered. Plaid provides a comprehensive benefit plan, including medical, dental, vision, and 401(k). Pay is based on factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience and skillset, and location. Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.

Salary Context

Similar Product roles on LokerDollar pay around $215k/yr (range $75.7k–385k/yr, n=113 active listings).

Hiring at Plaid

Plaid has 42 other active roles on LokerDollar and has been hiring here since May 7, 2026 — across Product, Engineering, Sales & Business Development, Finance & Accounting.

View all Plaid openings →
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Openness not stated by employer — check the listing

Company
Plaid
Salary
See remote (USD) vs local pay →
Job Type
full time
Location
San Francisco, USA · Remote
Category
Seniority
senior
PostedNewNew & verified
Sep 2, 2026

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Frequently asked questions

Is Senior Product Manager, Consumer at Plaid a remote job?
This role is based in Remote. See the listing for remote/onsite details.
What is the salary for Senior Product Manager, Consumer at Plaid?
The listed pay range for this role is $190.1k–262.8k/yr.
What type of employment is Senior Product Manager, Consumer at Plaid?
This is a full time position.
How do I apply?
Click the "Apply" button on this page to go to the official application at Plaid.

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