Senior Content Manager
Build a content framework aligned to pipeline goals and product roadmap
Lead Hawk's content strategy, producing authoritative thought leadership and driving pipeline growth. Develop deep fluency in buyer personas and craft content that speaks to their real challenges. Collaborate with internal and external subject matter experts to generate ideas and ensure editorial quality.
Why This Role?
Direct founder access, real impact from day one
Key Responsibilities
- Build a content framework aligned to pipeline goals, product roadmap, distribution channels, and core messaging themes
- Own the content calendar, coordinating around product launches, industry events, and regulatory moments
- Develop deep fluency in buyer personas and craft content that speaks to their real challenges
- Write and commission white papers, research reports, guides, and blog posts on AML, sanctions, and fraud prevention
- Drive organic growth through creating and commissioning SEO-led content, gated assets, web copy, video, social graphics, email nurture seque
Requirements
- Experience in content strategy and planning
- Fluency in buyer personas and crafting content that speaks to their real challenges
- Experience in demand generation and SEO
Required Skills
Indonesia Context
- Working Hours Overlap:
- Flexible — work your own hours
Keywords
View Original Description from Ashby Job Boards
Original description from Ashby Job Boards
About Us Hawk is the leading provider of AI-supported anti-money laundering and fraud detection technology. Banks and payment providers globally are using Hawk’s powerful combination of traditional rules and explainable AI to improve the effectiveness of their AML compliance and fraud prevention by identifying more crime while maximizing efficiency by reducing false positives. With our solution, we are playing a vital role in the global fight against Money Laundering, Fraud, or the financing of terrorism. We offer a culture of mutual trust, support and passion – while providing individuals with opportunities to grow professionally and make a difference in the world. Your Mission We’re looking for an experienced Content Manager to lead Hawk's content strategy and establish us as the definitive voice in AI for financial crime and compliance — producing authoritative thought leadership, driving pipeline, and building our brand with compliance leaders at banks and payment companies. Responsibilities: Content strategy & planning - Build a content framework aligned to pipeline goals, product roadmap, distribution channels, and core messaging themes - Own the content calendar, coordinating around product launches, industry events, and regulatory moments (FATF, FinCEN, DORA) - Develop deep fluency in our buyer personas — CCOs, MLROs, BSA Officers, Heads of Risk — and craft content that speaks to their real challenges - Establish performance metrics and a continuous optimization loop across all content types Thought leadership & long-form content - Write and commission white papers, research reports, guides, and blog posts on AML, sanctions, and fraud prevention - Position Hawk's perspective on emerging regulatory and technology developments Demand generation & SEO - Drive organic growth through creating and commissioning SEO-led content, gated assets, web copy, video, social graphics, email nurture sequences, and ABM campaigns - Produce case studies, working closely with the Customer Success team - Partner closely with the wider marketing team to align content with pipeline goals PR & communications - Work with our PR agencies to support executive communications - Support the production of press releases and media commentary on regulatory developments Collaboration & external resources - Build strong relationships with internal and external subject matter experts to generate ideas and ensure editorial quality - Manage freelance writers, videographers, and agencies while maintaining brand voice and standards - Partner with designers to produce polished, enterprise-quality materials What we're looking for - 5+ years in B2B technology content in financial services - Exceptional writing and editing skills - Excellent prioritization capabilities - Strong project management and deadline delivery - Leadership skills to manage and grow a content team - Experience leading freelancers and agencies - Comfortable working across functions with senior stakeholders - Proven use of AI tools to improve content production, quality, and effectiveness - Regulatory or compliance experience (a plus)
Market data & reports
Salary & skill-demand research built from our own listings data.
- Indonesia IT Jobs vs Global Remote (2026)Primary analysis of 2,049 listings: methodology, classification rules, downloadable datasets.
- AI-Skill Demand: Indonesia vs Global Remote (2026)10,000+ postings, taxonomy-first classifier, Wilson CIs, pre-registered before analysis.
- Indonesia Hiring Report: Tech vs Non-TechJob demand by field from aggregate open-job counts — never individual listings.
- Indonesia Salary BenchmarkAggregate salary ranges across roles, with open methodology and dataset.
- Remote Market Reports by RoleAuto-generated per role family — skills, seniority, companies, salary.
