Sales Manager, Brand Partnerships
Build sponsorships revenue pipeline from prospecting to signed insertion orders
The Sales Manager will build Substack's sponsorships revenue engine by selling directly to senior brand and agency decision-makers, leading strategic deals from prospecting through close. They will translate Substack's story into pitches that land with CMOs and media planners, working with creative strategy to shape native-feeling proposals. This founding role involves building sales infrastructure including territory coverage, pricing discipl...
Why This Role?
Founding role on a small team where you write the sales playbook from scratch
Key Responsibilities
- Build sponsorships revenue number, pipeline, forecast, and pacing
- Sell directly to senior brand and agency decision-makers on largest strategic deals
- Contribute to building sales infrastructure: territory coverage, pricing discipline, CRM hygiene, deal process
- Translate Substack's story into pitches for CMOs and media planners with creative strategy
- Work closely with publishers to ensure sold campaigns align with their interests
- Bring market signal back to shape product, pricing, and positioning based on buyer conversations
Requirements
- 10+ years in media or advertising sales selling premium direct-sold sponsorships
- Track record of closing seven-figure deals with brands and holding company agencies
- Experience selling something new to market or building a sales function in an early-stage business
- Fluency in how brands buy creator and content-led media including measurement and agency dynamics
- Strong instincts for pricing and packaging
Required Skills
View Original Description from Ashby Job Boards
Original description from Ashby Job Boards
Substack is building a new economic engine for culture, giving the brightest, most interesting, and most creative people on the internet the power of their own publishing platform. Substack empowers independent writers, artists, videographers, podcasters, and creators of all types to create, share, and make a living off their work through subscriptions, while offering them creative freedom, ownership, and a direct connection to their audiences. The Brand Partnerships team at Substack is building our sponsorships business from the ground up. The Sales Manager will help lead that revenue engine. Brands want to reach the audiences that trust Substack publishers, and your job is to turn that demand into a repeatable sales motion, from the first agency meeting through signed insertion orders and renewals. This is a founding role on a small team, so the playbook is yours to write. RESPONSIBILITIES: - Build sponsorships revenue number, and the pipeline, forecast, and pacing behind it - Sell directly to senior brand and agency decision-makers, leading the largest and most strategic deals from prospecting through close - Contribute to building the sales infrastructure a new business needs: territory and account coverage, pricing and packaging discipline, CRM hygiene, and a deal process that holds up as volume grows - Translate Substack's story into a pitch that lands with CMOs and media planners, working with creative strategy to shape proposals that feel native to the platform - Work closely with publishers and their teams to make sure sold campaigns are ones they actually want to run - Bring market signal back into the company, shaping product, pricing, and positioning based on what you hear in rooms with buyers - Represent Substack at industry events and in key agency relationships, opening doors for the whole team ABOUT YOU: - 10+ years in media or advertising sales, with meaningful time selling premium, direct-sold sponsorships at a publisher, platform, or media company - A track record of closing seven-figure deals with brands and holding company agencies, and relationships you can activate from day one - Comfort operating without a playbook: you've sold something new to market before, or built a sales function inside an early-stage business - Fluency in how brands buy creator and content-led media, including measurement expectations, agency dynamics, and where budgets are moving - Strong instincts for pricing and packaging, and the discipline to protect them under pressure to close - Exceptional communication skills; you can pitch a CMO, coach a team member, and help build products that land in market - Genuine belief in independent publishing and what Substack is building; bonus if you're a Substack reader or writer yourself Substack’s compensation package includes a market-competitive salary, equity for all full-time roles, and exceptional benefits. Our cash compensation salary range for this role is $180,000 - $250,000. Multiple factors, including candidate experience and expertise, determine final offer amounts and may vary from the amounts listed above. Substack is an equal opportunity employer. All applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation, gender identity or transgender status), age, national origin, veteran or disability status. We’re seeking people passionate about enabling independent expression and building a better business model for creators. If you want to see what media, communities, and content can become when unmoored from advertising models, and you have the skills and experience to contribute, we’d love to meet you. Please see our Privacy Notice for details regarding Substack's collection and use of personal information relating to the application and recruitment process by clicking here https://docs.google.com/document/d/1UjmY1acxnd27iIde83PxR7XdecR29aIyfkkmEOwAMGY/edit?tab=t.0#heading=h.a0wuzmt3mjmm.
Salary Context
Similar Marketing roles on LokerDollar pay around $173.75k/yr (range $10k–543.478k/yr, n=237 active listings).
Hiring at Substack
Substack has 10 other active roles on LokerDollar and has been hiring here since Jun 23, 2026 — across Marketing, Data & Analytics.
- Head of Strategic FP&A (Financial Planning & Analysis)
- Director, Strategic Business Operations (BizOps)
- Implementation Lead, Brand Partnerships
Openness not stated by employer — check the listing
Frequently asked questions
- Is Sales Manager, Brand Partnerships at Substack a remote job?
- This role is based in Remote. See the listing for remote/onsite details.
- What is the salary for Sales Manager, Brand Partnerships at Substack?
- The listed pay range for this role is $180k–250k/yr.
- What type of employment is Sales Manager, Brand Partnerships at Substack?
- This is a full time position.
- How do I apply?
- Click the "Apply" button on this page to go to the official application at Substack.
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