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Director of Narrative & Organic Social

Shape brand narrative across Instagram YouTube and LinkedIn to attract video creators

As Director of Narrative & Organic Social at Uscreen you will build a narrative function from scratch owning how the brand shows up on Instagram YouTube and LinkedIn. You will shape the stories that make video creators want to build with Uscreen working closely with the Head of Design and Product Marketing. This role treats social as the brand itself not just a distribution channel focusing on social-native content as the key to winning in 2026.

Why This Role?

Build a narrative function from scratch at a company treating social as the brand

Key Responsibilities

  • Own brand presence and storytelling across Instagram YouTube and LinkedIn
  • Shape narratives that resonate with video creators to drive platform adoption
  • Collaborate with Head of Design and Product Marketing on brand expression
  • Develop social-native content strategies aligned with 2026 brand goals
  • Establish narrative frameworks and guidelines for cross-platform consistency

Requirements

  • Experience as a creative director or brand strategist
  • Deep understanding of social-native content and platform-specific storytelling
  • Proven ability to build brand narratives from scratch
  • Strong collaboration skills with design and product marketing teams
  • Strategic thinking for long-term brand building on social platforms

Required Skills

brand strategysocial mediacreative directioncontent creationteam collaborationnarrative developmentsocial media strategycross-functional collaboration

Indonesia Context

Working Hours Overlap:
Flexible — work your own hours
See remote (USD) vs local pay →

Keywords

Director of NarrativeOrganic SocialBrand StorytellingSocial-native ContentVideo Creator MarketingNarrative Function Building
View Original Description from NoDesk

Original description from NoDesk

About the Role Most companies treat social as a distribution channel. We're treating it as the brand. Uscreen is building a narrative function from scratch. One team that owns how we show up on Instagram, YouTube, and LinkedIn, and shapes the stories that make video creators want to build with us. This is not a social media management job. You're a creative director and brand strategist who knows that social-native content is how brands win in 2026. You work closely with our Head of Design and Product Marketing. Your job is the story that lives across all of it.

Salary Context

Similar Marketing roles on LokerDollar pay around $170k/yr (range $10k–543.478k/yr, n=230 active listings).

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Company
Uscreen
Source
NoDesk
Job Type
full time
Location
Remote · Open worldwide
Category
Seniority
lead
PostedFresh
Jul 29, 2026

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Frequently asked questions

Is Director of Narrative & Organic Social at Uscreen a remote job?
Yes. Director of Narrative & Organic Social at Uscreen is a fully remote role open to candidates worldwide.
What type of employment is Director of Narrative & Organic Social at Uscreen?
This is a full time position.
How do I apply?
Click the "Apply" button on this page to go to the official application at Uscreen.

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