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CRM Strategist

Design HubSpot architecture to power full customer lifecycle workflows

As a CRM Strategist, you will lead high-complexity HubSpot implementations by designing scalable technical workflows and native integrations that align with clients' RevOps strategy. You will translate complex business requirements into optimized HubSpot ecosystems, including data schema, custom objects, and property mapping. Your work ensures the CRM remains a single source of truth through data governance, lead scoring, attribution, and auto...

Why This Role?

Work as the technical lead on high-complexity HubSpot implementations with direct impact on client revenue growth

Key Responsibilities

  • Lead architectural design of HubSpot instances including data schema, custom objects, and property mapping
  • Own strategy and configuration of native integrations such as Salesforce, Microsoft Dynamics, and NetSuite
  • Build lead scoring, advanced attribution, and automated hand-offs between Marketing, Sales, and Services
  • Implement and enforce data hygiene standards, deduplication logic, and governance frameworks
  • Conduct technical discovery to map Current State vs. Future State business processes and identify revenue funnel bottlenecks

Requirements

  • Expertise in HubSpot systems architecture and native integrations
  • Experience with Revenue Operations (RevOps) strategy and implementation
  • Proficiency in configuring sync rules, field mapping, and conflict resolution for CRM integrations
  • Ability to translate business requirements into scalable technical workflows
  • Experience ensuring data governance and maintaining CRM as a single source of truth

Required Skills

hubspotrevopsdata governancenative integrationsbusiness process mappingHubSpot architectureRevenue OperationsWorkflow automationTechnical design

Indonesia Context

Working Hours Overlap:
Flexible — work your own hours
See remote (USD) vs local pay →

Keywords

HubSpot implementationCRM strategistRevOps architectureNative integration managementData governanceLead scoring automation
View Original Description from WeWorkRemotely

Original description from WeWorkRemotely

Headquarters: Remote, United States URL: http://smartbugmedia.com SmartBug Media is the most decorated HubSpot agency, recognized as a leader in crafting digital solutions that empower organizations to thrive across the entire customer lifecycle. From marketing and sales to revenue operations, customer success, and e-commerce, we combine sound strategies, cutting-edge AI, and digital innovation to deliver solutions that de-risk the future and drive sustainable growth. With a fully remote team of over 250 professionals, we excel at creating intelligent web and digital ecosystems—from corporate websites to complex web applications—seamlessly integrated with AI-powered solutions. By aligning SmartBug's expertise with our clients' unique business realities, we build scalable, innovative tools that become engines for growth, setting the course for long-term success. The CRM Strategist reports to the Sr. Director and is the primary architect responsible for leading high-complexity HubSpot implementations. This is a highly technical role focused on the intersection of Revenue Operations (RevOps), HubSpot systems architecture, and native integrations. While you will collaborate with an Account Manager (who owns the client relationship and retention), you are the technical lead responsible for designing, configuring, and optimizing the HubSpot ecosystem to power the full customer lifecycle. You will translate complex business requirements into scalable technical workflows and native integrations that drive measurable revenue growth. Key Responsibilities Strategic Technical Design : Lead the architectural design of HubSpot instances, ensuring data schema, custom objects, and property mapping aligning with the client's RevOps strategy. Native Integration Management : Own the strategy and configuration of native integrations within HubSpot (e.g., Salesforce, Microsoft Dynamics, NetSuite, etc.). You must understand the logic of sync rules, field mapping, and conflict resolution. Revenue Engine Optimization: Build lead scoring, advanced attribution, and automated hand-offs between Marketing, Sales, and Services. Data Governance : Implement and enforce data hygiene standards, deduplication logic, and governance frameworks to ensure the CRM remains a "single source of truth." HubSpot Implementation & Configuration Business Process Mapping: Conduct technical discovery to map "Current State" vs. "Future State" processes, identifying technical bottlenecks in the revenue funnel. Reporting & Analytics: Build complex RevOps dashboards that demonstrate clear ROI to stakeholders. Requirements Technical Experience: Minimum 5 years of experience building complex solutions within the HubSpot platform. RevOps Expertise : Proven ability to design systems around revenue-driving processes (lead-to-cash, forecasting, and attribution). Analytical Skills : Strong ability to navigate complex business challenges and translate them into automated technical solutions. $75,000 - $95,000 a year We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. To apply: https://weworkremotely.com/remote-jobs/smartbug-media-point-sucess-globalia-crm-strategist

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Source
WeWorkRemotely
Salary
Job Type
full time
Location
Remote · Open worldwide
Seniority
senior
Posted
Jun 8, 2026

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