Creative Lead, Paid Social
Lead creative strategy for paid social accounts from ICP research to final assets
You will own creative strategy for a growing portfolio of paid social accounts, primarily on Meta and some TikTok, covering both B2C and B2B clients. This includes leading client relationships, managing vendor production (designers, video editors, voice talent), and translating platform performance into client-facing narratives. You'll work alongside a paid social media buyer who handles campaign optimization, reporting directly to the founder...
Why This Role?
Report directly to the founder with autonomy to ship work to standard without oversight
Key Responsibilities
- Own creative strategy from ICP research through brief development and iteration
- Lead client relationships on most paid social accounts as the senior voice
- Manage vendor production including briefing designers, video editors, and voice talent
- Translate Meta and TikTok performance data into clear client-facing narratives
- Build scalable creative systems that can be applied across accounts
Requirements
- Track record of US-targeted paid social creative that performed, not just looked good
- Experience owning creative end-to-end on accounts, not just executing under others
- Comfort leading client meetings as the senior creative representative
- Ability to run vendor production: writing briefs, giving revisions, shipping final assets
- Fluency in US English, native or near-native, to ensure work lands with US audiences
- AI-fluent in daily workflow and able to discuss Meta and TikTok mechanics
Required Skills
Keywords
View Original Description from WeWorkRemotely
Original description from WeWorkRemotely
Headquarters: Los Angeles URL: http://king-edward.com THE ROLE You'll lead creative strategy and account management on a growing portfolio of paid social accounts (Meta primarily, some TikTok). Mix of B2C and B2B: you need to be strong on both. You'll: Own creative strategy from ICP research through brief through iteration Lead client relationships on most of your accounts Manage vendor production (designers, video editors, voice talent) Translate Meta and TikTok performance into client-facing narratives Build creative systems we can scale You'll work alongside our paid social media buyer, who runs campaign optimization and execution. You don't need to teach him the platform. You do need to engage with him on what's working and why. You'll report to the founder. WHAT WE EXPECT You operate autonomously. You take a problem, you come back with a solution. You ship to standard without being chased. You catch your own mistakes before clients do. If you need a manager to set your priorities or review your drafts, this isn't the role. WHO YOU ARE Track record of US-targeted paid social creative that performed (not just looked good), across both B2C and B2B Native or near-native US English. Most of our clients are US-targeted and the work has to land. Comfortable in client meetings as the senior voice in the room Have owned creative on accounts end-to-end, not just executed pieces under someone else's lead Have run vendor production: written briefs, given revisions, shipped final assets AI-fluent in your daily workflow Able to hold real conversations about Meta and TikTok mechanics. You don't need to be the deepest technical voice; you need to keep up. HOW THIS WORKS Part-time, remote Hourly: $50 to $80 per hour depending on experience Targeting $2,500 to $4,000 per month to start as we calibrate scope and hours together Hiring for a long-term relationship. As KEF and your book grow, this role grows: more hours, expanded scope, bonus structure tied to client retention and growth, with a path to full-time based on fit and interest To apply: https://weworkremotely.com/remote-jobs/king-edward-first-creative-lead-paid-social
Openness not stated by employer — check the listing
Explore related
Market data & reports
Salary & skill-demand research built from our own listings data.
- Indonesia IT Jobs vs Global Remote (2026)Primary analysis of 2,049 listings: methodology, classification rules, downloadable datasets.
- AI-Skill Demand: Indonesia vs Global Remote (2026)10,000+ postings, taxonomy-first classifier, Wilson CIs, pre-registered before analysis.
- Indonesia Hiring Report: Tech vs Non-TechJob demand by field from aggregate open-job counts — never individual listings.
- Indonesia Salary BenchmarkAggregate salary ranges across roles, with open methodology and dataset.
- Indonesian Remote Work Salary & Demand IndexHow much of the global remote job corpus is open to Indonesia, and what it pays (USD) by role.
- Indonesia Quarterly Labor Market ReportLayoffs, funding, salaries & skills per quarter — open aggregates.
- Remote Market Reports by RoleAuto-generated per role family — skills, seniority, companies, salary.
- Global Remote Salary BenchmarkAnnual salary by role & currency, plus the share of listings open worldwide.