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Associate Director, Solutions Marketing

Summary shown in Indonesian — English version coming soon.

Full Description

Who We Are At Kyndryl, we run and reimagine the mission-critical technology systems that drive advantage for the world's leading businesses. We are at the heart of progress; with proven expertise and a continuous flow of AI-powered insight, enabling smarter decisions, faster innovation, and a lasting competitive edge. For our people-Kyndryls-that means doing purposeful work that powers human progress. Join us and experience a flexible, supportive environment where your well-being is prioritized and your potential can thrive. The Role Role Summary This Solution Marketing Manager is a key member and leader on the Solution Marketing team, owning the development of positioning, messaging and narrative that helps Kyndryl's sales, marketing and GTM teams succeed. They own the artifacts and arguments that make Kyndryl's capabilities credible and compelling to our target buyers. We are hiring for people skilled and passionate about the craft of solution marketing (often called portfolio or product marketing): getting inside a technical domain quickly, synthesizing customer, market, competitive and business insight, finding the customer tension and business value at stake, and building the positioning and evidence that make Kyndryl's value obvious and differentiated. For this specific role, experience in cloud technology and cloud services is an asset. This is an individual contributor role with significant leadership opportunity to influence portfolio strategy. It works with limited direction and anticipates where the market and the business are moving and updates positioning ahead of being asked, rather than waiting for a brief. It is accountable for cross-functional projects and mobilizes people who do not report to it. Positioning, Value Proposition and Messaging Develop and maintain a point of view on buyers, their needs, market dynamics and competition; synthesize these inputs into implications for positioning, messaging and go-to-market priorities. Own the development of positioning, messaging and narrative for Cloud propositions so that sales, marketing and customer-facing GTM teams have credible, evidence-based assets to work from. Build messaging that works across the buying cohort: business outcomes and strategic relevance for executive buyers, and the technical specificity and proof required by architects and practitioners. Anticipate shifts in the market and proactively update artifacts before they go stale. Ensure the narratives connect to Kyndryl's wider modernization portfolio message and Kyndryl's top level narrative, so it lands as part of a whole rather than a standalone pitch. Contribute to naming decisions for propositions and offerings. Buyer and Field Enablement, Own the content on Kyndryl.com - accurate, current, and consistent with the agreed positioning. Build the first-call and executive customer materials that carry narratives into live conversations. Run feedback loops with sales, delivery and solutioning teams, and refine messaging based on what actually happens in real engagements. Translate positioning into prioritized buyer stories, use cases and GTM plays, partnering with campaign, content, sales and alliance teams to determine how and where it should show up. Stakeholder Partnership, Become a critical part of extended teams, partnering closely on shared projects with the business stakeholders. Know what is being built and what is coming. Partner with the hyperscaler & broader alliance teams so messaging holds up in joint go-to-market and partner-facing touchpoints. Influence and align stakeholders without formal authority - adapt the argument to the audience and find agreement rather than escalating. Success Measures, Message Foundations: artifacts stay current with the business and the market, and buyer relevance, with updates landing ahead of change rather than after it. Credibility: recognized by business stakeholders as a trusted marketing partner, measured by demand for the role's input. Cross-fu

Why This Role?

Kyndryl menawarkan lingkungan kerja yang fleksibel dan mendukung, dengan prioritas pada kesejahteraan dan potensi karyawan.

Key Responsibilities

  • Membangun dan mempertahankan pandangan tentang pembeli, kebutuhan, dinamika pasar, dan kompetisi
  • Mengembangkan posisi, pesan, dan narasi untuk produk cloud Kyndryl
  • Membuat pesan yang efektif untuk berbagai pembeli, dari eksekutif hingga praktisioner teknis
  • Memprediksi perubahan pasar dan memperbarui aset sebelum menjadi ketinggalan zaman

Requirements

  • Pengalaman dalam pemasaran solusi atau pemasaran produk
  • Kemampuan untuk memahami dan memecahkan masalah teknis cepat
  • Pengalaman dalam teknologi cloud dan layanan cloud
  • Kemampuan untuk bekerja dengan sedikit arahan dan memobilisasi tim

Required Skills

solution marketingcloud technologyproduct messagingstrategic planningcross-functional teamwork

Indonesia Context

Working Hours Overlap:
Flexible — work your own hours
See remote (USD) vs local pay →
View Original Description from The MuseShow more

Original description from The Muse

Who We Are At Kyndryl, we run and reimagine the mission-critical technology systems that drive advantage for the world's leading businesses. We are at the heart of progress; with proven expertise and a continuous flow of AI-powered insight, enabling smarter decisions, faster innovation, and a lasting competitive edge. For our people-Kyndryls-that means doing purposeful work that powers human progress. Join us and experience a flexible, supportive environment where your well-being is prioritized and your potential can thrive. The Role Role Summary This Solution Marketing Manager is a key member and leader on the Solution Marketing team, owning the development of positioning, messaging and narrative that helps Kyndryl's sales, marketing and GTM teams succeed. They own the artifacts and arguments that make Kyndryl's capabilities credible and compelling to our target buyers. We are hiring for people skilled and passionate about the craft of solution marketing (often called portfolio or product marketing): getting inside a technical domain quickly, synthesizing customer, market, competitive and business insight, finding the customer tension and business value at stake, and building the positioning and evidence that make Kyndryl's value obvious and differentiated. For this specific role, experience in cloud technology and cloud services is an asset. This is an individual contributor role with significant leadership opportunity to influence portfolio strategy. It works with limited direction and anticipates where the market and the business are moving and updates positioning ahead of being asked, rather than waiting for a brief. It is accountable for cross-functional projects and mobilizes people who do not report to it. Positioning, Value Proposition and Messaging Develop and maintain a point of view on buyers, their needs, market dynamics and competition; synthesize these inputs into implications for positioning, messaging and go-to-market priorities. Own the development of positioning, messaging and narrative for Cloud propositions so that sales, marketing and customer-facing GTM teams have credible, evidence-based assets to work from. Build messaging that works across the buying cohort: business outcomes and strategic relevance for executive buyers, and the technical specificity and proof required by architects and practitioners. Anticipate shifts in the market and proactively update artifacts before they go stale. Ensure the narratives connect to Kyndryl's wider modernization portfolio message and Kyndryl's top level narrative, so it lands as part of a whole rather than a standalone pitch. Contribute to naming decisions for propositions and offerings. Buyer and Field Enablement, Own the content on Kyndryl.com - accurate, current, and consistent with the agreed positioning. Build the first-call and executive customer materials that carry narratives into live conversations. Run feedback loops with sales, delivery and solutioning teams, and refine messaging based on what actually happens in real engagements. Translate positioning into prioritized buyer stories, use cases and GTM plays, partnering with campaign, content, sales and alliance teams to determine how and where it should show up. Stakeholder Partnership, Become a critical part of extended teams, partnering closely on shared projects with the business stakeholders. Know what is being built and what is coming. Partner with the hyperscaler & broader alliance teams so messaging holds up in joint go-to-market and partner-facing touchpoints. Influence and align stakeholders without formal authority - adapt the argument to the audience and find agreement rather than escalating. Success Measures, Message Foundations: artifacts stay current with the business and the market, and buyer relevance, with updates landing ahead of change rather than after it. Credibility: recognized by business stakeholders as a trusted marketing partner, measured by demand for the role's input. Cross-fu

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Company
Kyndryl
Source
Job Type
full time
Location
Remote · Countries not stated
Category
Seniority
mid
PostedNewNew & verified
Sep 17, 2026

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