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Copywriter

Develop web copy and product brochures to support teacher implementations

The Marketing Copywriter will develop long- and short-form content including web copy, product brochures, emails, case studies, and blog posts. This work supports teachers in leading successful implementations, elevates educator voice, and amplifies data-driven success stories. Reporting to the Director of Content Strategy, the role contributes to Great Minds' mission of providing meaningful, challenging educational content.

Why This Role?

Direct contribution to educator success through curriculum-aligned marketing content

Key Responsibilities

  • Develop web copy for curriculum and product pages
  • Create product brochures for math, science, and ELA programs
  • Write email campaigns targeting educators
  • Produce case studies highlighting educator success stories
  • Author blog posts on implementation and pedagogy
  • Develop content that elevates educator voice and amplifies data-driven results

Requirements

  • Experience developing long- and short-form marketing content
  • Ability to write web copy, brochures, emails, case studies, and blog posts
  • ],

Required Skills

copywritingcontent creationmarketingeducationcommunicationcontent developmenteducational marketingteacher communicationcurriculum alignmentdata-driven storytelling

Indonesia Context

Working Hours Overlap:
Minimal overlap — opposite hours
See remote (USD) vs local pay →

Keywords

educational copywritercurriculum marketingteacher-focused contentEdTech writingproduct brochuresimplementation support
View Original Description from Recruitee

Original description from Recruitee

Who We Are Great Minds is a high-growth, mission-driven organization founded by educators in 2007. As a for-profit, Public Benefit Corporation, we believe all students deserve access to meaningful, challenging content—and all teachers deserve tools that are intuitive, effective, and built for the realities of today’s classrooms. We develop high-quality, knowledge-rich math, science and ELA curricula grounded in research and designed in collaboration with educators. Our materials reflect real classroom needs and are built to drive lasting student outcomes. We are committed to usability, coherence, and practical implementation—supporting teachers not just through curriculum, but with professional learning, purposeful technology, and responsive service that enable strong adoption and impact. What We Build Our products— Eureka Math and Eureka Math², Wit & Wisdom , PhD Science, Geodes , and the newly launched Arts & Letters ELA —are trusted by thousands of schools and districts nationwide. Eureka Math is the most widely used math curriculum in the U.S., and is focused on balancing conceptual understanding, procedural fluency, and application. Wit & Wisdom® and Arts & Letters ELA™ anchor our reading strategy with content-rich, grade-level instruction that integrates literature, history, and the arts, grounded in the science of reading. Geodes® complements our reading suite with decodable texts that pair phonics with meaningful content to support early literacy. PhD Science is a hands-on K-5 Science program that sparks curiosity as students build enduring knowledge of how the scientific world works. These programs reflect a shared belief in high expectations, joyful rigor, and deep respect for educators and students. Where We’re Headed Great Minds is entering a new stage of growth and product maturity. We are focused on building more connected, customer-informed experiences across the full educator journey—from curriculum to professional learning to platform and support. Our long-term vision is to become a true partner in impact—not just delivering curriculum, but supporting educators in achieving outcomes at scale. Position Summary Reporting to the Director of Content Strategy, the Marketing Copywriter will develop long- and short-form content, including web copy, product brochures, emails, case studies, blog posts, and more to support teachers in leading successful implementations, elevate educator voice, and amplify data-driven success stories. The person in this role will collaborate across marketing, product, research, sales, and success teams to produce content that clearly communicates the impact of Great Minds' curricula and supports both product and regional marketing efforts. Job Responsibilities Write clear, compelling content across formats — web copy, emails, blog posts, case studies, brochures, and internal communications — tailored to educator audiences at both classroom and administrative levels Translate research findings, program data, and educator insights into digestible narratives Conduct interviews with customers and educators to develop case studies and success stories Apply Great Minds' brand voice, mission, and messaging standards consistently across all content Manage multiple writing assignments simultaneously, meeting deadlines and flagging timeline risks proactively Collaborate with designers, subject matter experts, and marketing partners throughout the content development process Required Qualifications 3+ years of experience writing content, preferably for education or mission-driven organizations Excellent writing, editing, and proofreading skills across a range of formats and audiences Ability to synthesize complex information — including data and research — into clear, engaging copy Strong organizational skills and comfort managing multiple projects in a fast-paced environment Experience conducting interviews or working directly with customers a plus Familiarity with project management tools (e.g. Smartsheet) Required Education Bachelor's degree in English, Communications, Journalism, Education, or a related field This is a remote US-based role. The expected base salary range for this position is $64,000 - $70,000, however the offered salary may be higher or lower than the above range dependent on numerous factors including, but not limited to location, work experience, skills and internal equity considerations. The base salary is not inclusive of benefits or other incentives. A cover letter and resume are required to be considered for this position. New employees will be required to successfully complete a background check. Any communication to applicants relating to the Great Minds hiring process will only come from email addresses with the domains greatminds.org or greatminds.recruitee.com . If in the course of the application or hiring process with Great Minds you are contacted through another domain, are requested to provide banking or other sensitive information, or you note any other suspicious activity, please contact security@greatminds.org Great Minds is an equal opportunity employer. We will extend equal opportunity to all individuals without regard to race, religion, color, sex (including pregnancy, sexual orientation, and gender identity), national origin, disability, age, genetic information, or any other status protected under applicable federal, state, or local laws. Our policy reflects and affirms the organization’s commitment to the principles of fair employment and the elimination of all discriminatory practices. #LI-Remote #LI-Hybrid

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Hiring in US only

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Source
Recruitee
Job Type
full time
Location
United States · Remote
Category
Seniority
mid
Posted
Jun 19, 2026

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Frequently asked questions

Is Copywriter at Great Minds a remote job?
This role is based in Remote. See the listing for remote/onsite details.
What type of employment is Copywriter at Great Minds?
This is a full time position.
How do I apply?
Click the "Apply" button on this page to go to the official application at Great Minds.

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