UX Copywriter for AI Wellness Mobile App

About the job: Aura Health is seeking a strategic and emotionally intelligent Part-Time UX Copywriter to shape the voice and user experience of Aurie, our AI-powered mental wellness companion. This role goes beyond polishing words. We’re looking for someone who understands that copy is a powerful lever for brand-building, conversion, and product growth – across both product and marketing surfaces. You will help bring Aurie’s vision to life through language, creating intuitive, seamless, and emotionally resonant experiences from first interaction (landing pages and marketing touchpoints) through onboarding and ongoing in-app engagement. This is a flexible, part-time contract role. What you’ll be responsible for: Product & UX Copy Write and refine UX copy across the Aurie app, including onboarding, home screen modules, feature flows, empty states, and in-app guidance. Craft thoughtful push notifications and microcopy that support engagement, retention, and emotional safety. Translate product strategy into clear, intuitive language that reduces friction and improves activation and conversion. Develop new copy from scratch to bring new features and product concepts to life. Partner with product and growth teams to test and iterate on copy to improve activation, engagement, and retention metrics. Contribute to and evolve voice and tone guidelines as the product grows. Marketing & Conversion Copy Support website and landing page copy that clearly communicates Aurie’s value proposition. Align marketing messaging with in-product language to ensure a cohesive brand experience. Collaborate on messaging experiments to improve conversion across acquisition funnels. Help refine positioning statements and key messaging frameworks as the product evolves.