Marketing Strategist & Course Launch Consultant (Women’s Health)

Overview We are seeking an experienced marketing strategist to support the launch and growth of an online menopause nutrition program led by a registered dietitian. This role will focus on developing and executing a comprehensive marketing strategy to effectively promote the program, ensuring successful engagements and conversions. Deliverables Create and implement a launch strategy for the online menopause nutrition program. Improve existing sales funnels to enhance lead generation and conversions. Develop and execute webinars, messaging, and positioning strategies. Implement email marketing campaigns to support audience growth and engagement. Recommend and execute organic and paid marketing tactics. Ideal candidates will have experience launching online courses or coaching programs, preferably in the wellness, healthcare, or women’s health sectors, and familiarity with platforms such as Teachable, Thinkific, or Kajabi. This freelance/contract role is strategy-focused with the potential for ongoing consulting opportunities. Please share relevant launch examples, your approach, and pricing (hourly or project-based).