Account Based Marketing Manager
Bangun program ABM untuk Vapi dan naikkan pipeline perusahaan
Anda akan membangun dan mengelola program Account-Based Marketing (ABM) untuk Vapi, sebuah platform Voice AI. Anda akan bekerja sama dengan tim penjualan dan SDR untuk mengidentifikasi akun target, merancang kampanye yang dipersonalisasi, dan mengaktifkan data intent untuk meningkatkan konversi. Anda juga akan bertanggung jawab untuk melaporkan kinerja ABM dan mempresentasikan hasilnya kepada manajemen secara mingguan.
Kenapa Menarik?
Bekerja di perusahaan yang sedang tumbuh cepat dengan teknologi AI yang inovatif dan memiliki dampak besar di industri B2B.
Tanggung Jawab Utama
- Bangun dan kelola program ABM secara end-to-end, termasuk menentukan target akun dan mengkoordinasikan kampanye multi-channel yang dipersona
- Tingkatkan pipeline dari akun yang telah dinama-nama dengan bekerja sama erat dengan tim penjualan dan SDR, menggunakan konten dan strategi
- Aktifkan data intent dan sinyal pembelian melalui Clay, reo.dev, dan HubSpot untuk menyesuaikan waktu peluncuran dan mengubah sinyal anonim
- Rancang program interaksi dengan eksekutif (makan malam eksekutif, trek acara VIP, konten khusus) untuk mempercepat proses penjualan
- Kelola laporan ABM dan atributnya, termasuk engagement akun, pengaruh pipeline, dan kecepatan deal, dan presentasikan hasilnya kepada manaje
Persyaratan
- Pengalaman 4–7 tahun dalam B2B marketing, dengan 2+ tahun pengalaman dalam ABM atau enterprise demand gen, dan hasil pipeline yang dapat dib
- Mahir dalam ABM tech stack: HubSpot/Salesforce, Clay, intent platforms, LinkedIn ads
- Dapat menerjemahkan platform developer-first menjadi narasi yang menarik bagi pembeli teknis dan bisnis
- Seorang partner alami antara Sales dan Marketing yang dapat terintegrasi dengan AE dan SDR serta menjalankan perencanaan akun yang nyata
- Mempunyai mindset builder - terinspirasi oleh ketiadaan playbook, bekerja cepat, dan meningkatkan standar enterprise marketing
Skills Wajib
Keywords
Lihat Deskripsi Asli dari Ashby Job Boards
Deskripsi asli dari Ashby Job Boards
Voice AI that resolves, not transfers. Most phone systems trap callers in menus and scripts. Vapi is the platform for deploying voice agents that know your business and can listen, adapt, and resolve in minutes. - The numbers: 1 billion calls. 1 million developers. 10x enterprise ARR growth - The customers: Amazon Ring, ServiceTitan, New York Life, Intuit, Kavak, and thousands more, from YC startups to the Fortune 500 - The news: a $50M Series B led by Peak XV Partners, with Bessemer Venture Partners, Kleiner Perkins, M12 (Microsoft's Venture Fund), Y Combinator, and our earlier backers. Total raised: $72M What You’ll Do - Build and own the ABM program end-to-end - tier accounts, define the target universe, orchestrate personalized multi-channel campaigns in concert with the marketing team - Drive pipeline from named accounts in close partnership with Sales and SDRs, with account-specific content and outbound plays - Activate intent data and buying signals via Clay, reo.dev http://reo.dev, and HubSpot to time outreach and convert anonymous signals to pipeline - Design executive engagement and field programs (executive dinners, VIP event tracks, bespoke content) to accelerate deals - Own ABM reporting and attribution - account engagement, pipeline influence, deal velocity - and present to leadership weekly Who You Are - 4–7 years B2B marketing, 2+ years in ABM or enterprise demand gen, with pipeline results to back it up - Fluent in the ABM tech stack: HubSpot/Salesforce, Clay, intent platforms, LinkedIn ads - Can translate a developer-first platform into compelling narratives for technical and business buyers alike - A natural Sales-Marketing partner who embeds with AEs and SDRs and runs real account planning - A builder mindset - energized by the absence of a playbook, moves fast, and raises the enterprise marketing bar How We Work: - Build something worthy of love - Craft matters. We aim to build products and experiences customers genuinely love, not just tolerate. - Commit and follow through - We finish what we start and build trust by being people others can count on. - Why not today? - We value urgency and momentum. The fastest path to customer value usually wins. - Seek raw input - We go directly to customers, data, and teammates instead of relying on summaries or assumptions. - It’s our problem - We operate as one team. We share credit, own mistakes together, and support each other when things get hard. - Be direct and kind - We give feedback clearly, respectfully, and without delay. Why Vapi - Define the future of human–AI interaction: help pioneer a new era of voice-based AI products that are transforming how people and businesses communicate - Own meaningful work at a breakout startup: join early, take real ownership, and have a direct hand in building a category-defining company from the ground up - Surround yourself with exceptional people: work alongside a world-class team of engineers, operators, and builders backed by top-tier investors who believe in our mission - Accelerate your career in a high-growth environment: grow fast, take on big challenges, and unlock opportunities as we scale one of the most exciting platforms in AI What We Offer - Competitive compensation: includes a strong base salary and meaningful equity ownership - Comprehensive health coverage: medical, dental, and vision plans - Flexible time off: take-what-you-need vacation policy with an emphasis on rest and balance - Daily meals: catered lunches and dinners provided for in-office days - Lifestyle & wellness stipends: monthly allowances to support rent, transportation, food, fitness, and mental well-being - Professional development: annual learning stipends for courses, conferences, and upskilling - Team connection: regular offsites, team events, and opportunities to build in-person relationships
Data & laporan pasar
Riset gaji & permintaan skill dari data lowongan kami sendiri.
- Lowongan IT Indonesia vs Remote Global (2026)Analisis data primer 2.049 lowongan: metodologi, klasifikasi, dataset bisa diunduh.
- Permintaan Skill AI: Indonesia vs Global (2026)10.000+ lowongan, classifier taxonomy-first, Wilson CI, pra-registrasi sebelum analisis.
- Laporan Hiring Indonesia: Tech vs Non-TechPermintaan lowongan per bidang dari hitungan agregat — bukan listing per-listing.
- Benchmark Gaji IndonesiaKisaran gaji agregat lintas peran, dengan metodologi dan dataset terbuka.
- Laporan Pasar Remote per PeranLaporan otomatis per kelompok peran — skill, senioritas, perusahaan, gaji.
