Performance Ad Designer

Role Summary We need a Performance Ad Designer to design, iterate on, and ship creative that moves the needle in paid channels. You live to feed the feed, devouring visual trends as fast as they appear, and setting a few of your own in the mix while you're at it. Whether the asset is internally briefed, coming from a partner, or born on your own canvas, if you've touched the design, you've left it better than you found it. Tangibles You stop thumbs. You could turn a single product shot and a brand color into a top-performing ad. You use design trends as a tool and invent your own visual systems when nothing on the feed will do. You're really good at designing static, carousel, and motion creative that earns the first half-second and keeps the eye through the CTA. You know good when you see it. You don't always need a bullet-proof creative brief to ship a great ad. You go hunting for the better-performing execution and know it when you see it. You take the assignment as a starting place and then add your POV to make it better than it was asked to be. Your ads convert. You've been designing in the performance space long enough to have a sharp intuition for what makes a piece of creative actually work as an ad — not just look good in a case study. You're curious about how your designs could perform better, and you're constantly experimenting with layout, type, contrast, hierarchy, and motion to find new ways to capture and keep attention. Intangibles Everyone in the creative department is held to the following standards: We make the best work of our careers. We hold ourselves to the highest standards as we make creative work, because if we're not proud of what we're making, why should anyone else pay attention to it. We believe in the power of creativity. We know that creativity creates outcomes, and so we constantly look for the thing that hasn't been done before, and never settle for the expected. We crave feedback. We know that everything we do can always be improved. We seek out feedback from voices we respect, and give it when asked, thoughtfully and constructively. We have an opinion. We are not just hands on keyboards, everyone, regardless of seniority or role, is expected to have ideas and a strong point of view that they work hard to develop. We turn constraints into unfair advantages. We know there is never enough time or money to do things the easy way, and so we take constraints and make the most of them, always looking for the most creative solution to the limitless challenges that litter our path. Requirements A portfolio of performance creative that shows the latest visual trends executed in ways we can't scroll past. Bonus points if you can point to the results the work drove. AI is a part of your workflow. You see it as a powerful tool and you love finding new ways to use it to make your work more captivating and easier to produce. Show us something cool you've made, and then explain how you made it.