Mixed-Media Ad Specialist Needed

OVERVIEW Warner Chappell Production Music (WCPM) is launching a new self-serve subscription service granting independent creators, video editors, and boutique agencies frictionless access to our world-class music catalog. We require a high-energy, hybrid mixed-media ad that blends slick UI/UX motion graphics animation with authentic, cinematic live-action B-roll. Above all else, this ad must highlight that we solve the creator economy's biggest problem: copyright claims / automated channel or video takedowns. The core narrative must position WCPM as the ultimate "safe haven"—giving creators 100% properly cleared, bulletproof licensing from a legendary major music company, while simultaneously solving their secondary frustrations: finding tracks instantly via next-gen tech (AI & Reference Search) and escaping the uninspired sound of cheap, generic "stock music." DELIVERABLES Lengths: Size, for all lengths Format Modulations ASSETS WE PROVIDE High resolution logo VO script Copy for typographic messaging  Brand guidelines  Animated logo video file Website art files Screen Recordings of website if needed Cinematic stock footage from istock and artgrid Giant music and soundFX library  Our own Broll footage of recording studios, sessions, etc..  KEY OBJECTIVES + CORE MESSAGE The final asset must visually and rhythmically communicate three core pillars, with the first being our primary value proposition to the market:  Pillar 1: Bulletproof Music Clearance. Independent creators and agencies live in constant fear of Content ID flags, copyright strikes, and automated video takedowns that destroy revenue. The primary objective of this ad is to position WCPM as the ultimate "safe haven." We must clearly communicate that our music is 100% properly cleared directly through a major label, backed by a seamless "Channel Whitelist" feature that guarantees absolute protection from legal liabilities. Pillar 2: Ease of Use : Creators waste hours hunting for tracks. We need to show off the speed and intelligence of the WCPM dashboard, explicitly highlighting two key tech features: automated AI prompt search and our drag-and-drop "Reference Track" tool that instantly finds matching premium alternatives.  Pillar 3: The Musical Edge & Brand Prestige: We are the anti-stock library. WCPM doesn't provide cheap, digital synthesizer loops; we offer the same authentic, Hollywood-grade orchestral scores, epic trailer cues, and premium acoustic music used by major film and TV studios. We are bringing the unmatched scale of the Warner Music Group ecosystem to independent creators starting at just $15/mo. CREATIVE DIRECTION Pacing: Rhythmic, snappy, and modern. Think high-end tech commercial meets movie trailer.  UI Style: Minimalist, sleek, kinetic typography, smooth easing on all camera moves and mouse movements within the mockups. No generic, cartoonish graphics—it must look professional and premium. Sound Design: As a music company, audio quality is paramount. Sound design (swooshes, hits, transitions) must blend seamlessly with the featured music tracks. Refs BID REQUIREMENTS Please include