Freelance TikTok Editor + Content Coordinator for Beauty/CPG Brand

We’re building Baddie Pops, a premium beauty-meets-pleasure lollipop brand at the intersection of beauty, wellness, indulgence, and modern femininity. Think elevated, feminine, culturally sharp, and highly visual. We’re in pre-launch and looking for someone who can help us turn raw founder content into TikToks that actually feel native, desirable, and worth watching. What we need We’re looking for a freelance TikTok editor + content coordinator who can help us clip together content, shape stronger hooks, and support the overall flow of our TikTok presence. This is not a generic social media manager role. We want someone with taste, strong short-form instincts, and a real understanding of what makes beauty/fashion/lifestyle content perform on TikTok. What you’ll do Edit raw iPhone footage into TikToks, Reels, and other short-form content Create strong opening hooks and on-screen text Help structure videos so they feel fast, clear, and native to TikTok Pull the best moments from founder content, behind-the-scenes clips, product development, mood content, and brand-building content Adapt trends or formats in a way that fits our brand Help brainstorm content ideas based on footage we already have Organize content in shared folders and keep drafts moving efficiently Optionally help with caption drafting, posting workflow, and light content planning What we’re looking for Strong experience editing TikTok / short-form vertical video Great taste in beauty, fashion, lifestyle, or feminine brands Understands pacing, retention, hook creation, and what makes content feel current without feeling try-hard Can make videos feel polished but still native Comfortable working with raw founder footage and turning it into something strong Fast turnaround and good communication Knows CapCut, Premiere Pro, Final Cut, or similar tools Bonus if you understand early-stage brands, product launches, or creator-led content Ideal fit You have a strong eye for what feels: clean cool feminine culturally relevant slightly editorial not overdone not cheesy not generic You should know the difference between content that is just “edited” and content that actually makes people stop watching and engage. Content style references We like content that feels: beauty/fashion-forward minimal but emotionally charged founder-led playful, sexy, smart, and current native to TikTok, not overly corporate Project scope To start, this would likely be: ongoing freelance work a set number of videos per week or month with a paid trial assignment first We’d love to start with a small test project to find the right fit. To apply, please send A few examples of TikToks/Reels/short-form videos you’ve edited Any beauty, fashion, wellness, or feminine brand work Your rates Your turnaround time A short note on how you think about short-form editing and what makes a TikTok perform Bonus: send 2–3 creators or brands whose editing/style you think aligns with this role